What is the difference between an EU representative and an EU establishment?
An Article 27 representative is not the same thing as the controller or processor having its own establishment in the EU.
The representative is separately designated for relevant GDPR obligations. Designating one does not replace the organisation's establishment analysis.
What should you do next?
If you are unsure whether Article 27 applies to your organisation, use the EURepNow eligibility assessment before purchasing representation.
Primary legal reference: Regulation (EU) 2016/679 — Articles 3 and 27. Official text.